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#26 23-06-06 16:18:58

KAR
Verified Member
From: Blackpool
Registered: 26-01-06
Posts: 117

Re: Building up business!!

hi guys, well you ask how things are going now................i am now up to 12 hours a week which is not very much but it is paying the bills and i have bags more time than in my old job. i have had one enquiry from yell and the rest have come from my own advertising....i put small ads in local shop windows and sent a couple of flyers to the local colleges....they didnt drum up the business i thought they would but i got some from them and now i am slowly getting one or two from the pupils i already have. its slow but i havent regretted it at all.

big_smile big_smile big_smile

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23-06-06 16:18:58

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Re: Building up business!!




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#27 24-02-07 22:42:13

ijmoore
Verified Member
From: Staffordshire
Registered: 25-10-06
Posts: 1,077
Website

Re: Building up business!!

Found this thread from a while back.....was thinking about an introduction incentive, but want to keep the money coming in?

Do people think its worth incentivising introductions? how many people find this useful?

I know one instructor who reduces EACH LESSON BY £2 once they have introduced someone new! bit much (working for just 16 a lesson!) suppose keeps the business coming in (he seems to be busy!)

was thinking more along the lines of a half price lesson for pay as you go customers, or 1 free lesson to paid upfront pupils PER SUCESSFUL INTRODUCTION

ANY THOUGHTS?


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Iain Moore ADI Grade A, Fleet, RoSPA Tutor, DIAmond Ad, MSA National B Race License, EST Reg
fleet@learnmooredriving.co.uk 07999 992141

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#28 25-02-07 10:50:48

smdtr
Guest

Re: Building up business!!

Hi Iain

I offer a half price lesson when the reccomend has completed one lesson.  I previously offered everyone the 1st lesson half price but stopped it because it attract the ones who couldn't afford full price, which led to cancellations. 


Scott


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#29 25-02-07 12:03:42

Target
Verified Member
From: Winchmore Hill North London
Registered: 17-01-05
Posts: 5,695
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Re: Building up business!!

I've been offering a 2nd hour free so they pay £25 for two hours.

So far its been great getting people through the doors and is alot simplier to manage. I do get a few who only want a couple of hours then the test, but most of these I put off anyway because imm not interested in time wasters.

KAR...My advice would be, get out on the streets and hit your target head on. Stand in the shopping mall or Car Park may be better and hand out leaflets and do not foget to take your diary, you could always invite pupils to have a sit in the car and discuss lessons.

Its easy to sit around waiting but thats all your doing.

I have a website thats highly placed on most search engines, if I didnt have this I seriously need to do the same and pond the streets.

Recomms come in but not straight away, find something you can sell which the other schools are not.

Alot of my pupils come from schools where they are just not happy, late arrivals, dirty cars, smelly instructors, so give a god service keep 'aiming higher'


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#30 25-02-07 13:37:38

smdtr
Guest

Re: Building up business!!

Here's a link for Small Business Information.

http://sbinformation.about.com/od/marke … _Sales.htm

#31 26-02-07 23:07:43

ijmoore
Verified Member
From: Staffordshire
Registered: 25-10-06
Posts: 1,077
Website

Re: Building up business!!

cheers guys, anyone else got anythoughts?


Fleet Training
Iain Moore ADI Grade A, Fleet, RoSPA Tutor, DIAmond Ad, MSA National B Race License, EST Reg
fleet@learnmooredriving.co.uk 07999 992141

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#32 26-02-07 23:32:57

Disky
Verified Member
From: Central Scotland
Registered: 10-03-05
Posts: 1,333
Website

Re: Building up business!!

nice tool,,, bookmarked it smile

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#33 11-04-07 09:08:44

Jaemey
Verified Member
From: Greenock, Scotland
Registered: 26-06-06
Posts: 172
Website

Re: Building up business!!

is your car liveried? if so maybe even drive about town for a bit outside colleges schools etc at home time your number mey well be the first one budding pups will remember


Light travels faster than sound. That is why some people appear bright until you hear them speak!


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#34 11-04-07 10:04:29

AndyBerry
Guest

Re: Building up business!!

Seen it round here a couple of times where an instructor got his car into the local shopping centre and drummed up quite a bit of interest throughout the course of the day

Andy


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#35 02-05-07 08:01:26

chezmonster
Member
Registered: 02-05-07
Posts: 28

Re: Building up business!!

Seen it round here a couple of times where an instructor got his car into the local shopping centre and drummed up quite a bit of interest throughout the course of the day

Andy

Thats a good idea. Isn't that what Lets Drive like to do? I am keeping note of all this useful info for when I get my badge  smile


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#36 30-05-07 18:30:06

zander
Verified Member
From: Glasgow
Registered: 22-05-07
Posts: 15
Website

Re: Building up business!!

I to started my own business in September and I seem to be lucky with my location (Dumbarton,near Glasgow),I have the problem of too much work and not enough instructors, try as I might cant seem to get the response I need from advertising (wasted my hard earned money),so I have to turn business away (I hate doing that) at the moment I am booked three weeks ahead for motorcycle training and customers dont understand this when I say cant offer training and refer them onto anther company......

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